Ignite Local is a performance-driven digital marketing agency that helps local service-based businesses dominate their markets online. Their Web Presence System combines high-converting website design, SEO, Google Maps optimization, and paid advertising to consistently drive leads, calls, and booked jobs. Unlike traditional agencies, Ignite Local offers month-to-month service, total transparency, and personalized support.
When Ignite Local came to us, they already had a strong service offering and a clear niche: helping small, service-based business owners win online. Their delivery was dialed in, their client base was growing, and their results spoke for themselves: over 600+ businesses helped, $10M+ in ad spend managed.
But their outbound lead generation engine was underbuilt. Most new clients came from referrals, word of mouth, or inbound leads. The challenge was scaling into new territories with a predictable system for pipeline growth
Ignite Local had product-market fit, proof of results, and a competitive offer, but struggled to cut through the noise when reaching cold prospects. Their target audience (small business owners) is constantly being sold to, and most have been burned by agencies before.
They weren’t looking for just more outreach. They needed a way to stand out in crowded inboxes, generate trust quickly, and book meetings with high-intent business owners in specific U.S. regions.
We began by targeting key states in the Northwest U.S.—including WA, OR, ID, MT, CO, UT, and Northern CA, with a focus on small service-based businesses in industries like: